SEM

SEM Services Request

Tell us a bit about yourself

  • If you have multiple goals select the most important
  • Where are spending most of your search dollars.

Get your ads in front of customers in need of what you do straight away. When you do paid search well, you get more customers a lower cost per acquisition, sale or lead. All our experts come with proven results, no amateurs. LitePages works with Dreamflex, a leading digital agency that focuses on making SEM campaigns work for their clients business goals. Whether you want to increase sales, generate more leads, grow traffic to your website, or all of the above, they can help your business develop and build the PPC campaigns that help you reach your goals.

Marketing Strategy SEM lead banner

What is the process to getting SEM for my business?

  • Step 1: Get an initial audit of your site

    By filling out the form at the top of the page you will bring us to action, and we will begin a top-level look at your website and how specifically how PPC could assist you to grow your business.
  • Step 2: Initial consult with Dreamflex

    After becoming familiar with your site and business, we will set up a call or face to face meeting to understand your needs and give you a personal pitch on how we can help.
  • Step 3: Analysis of current SEM activity

    If you are currently running ads on Google or Bing, we will audit this activity to allow us to prepare a formal proposal and quote for our service.
  • Step 4: Formal quote and proposal

    In a similar format to the initial consult, we will meet with you to present our plan of attack for your SEM campaigns. You will see how we will meet your needs in plain English and only get as technical as you want us to.
  • Step 5: Onboard and campaign build

    Work commences, the first monthly generally involves us building the accounts for ongoing optimisation and setting up tracking for key goals on your site.
  • Step 6: Regular monthly reporting

    Every month you will receive a report from our team with your results. It is your choice if you would like a call to occupied each report to explain the ins and outs. Also, you will receive regular contact from the team with ideas, we are hands-on and want to be part of your business.
YouTube Advertising

Youtube Advertising

YouTube is the second largest search engine in the world and has robust targeting options to reach the right customers at the right time. You can target by location, age, time, day, interests, gender and more. Best of all, with the most common advertising option, if they skip the ad before 6 seconds, you don’t pay a cent.

Display retargeting through Google Ads

Display advertising and remarketing

With Google’s powerful display network and robust re-targeting feature, Dreamflex can precision target your advertisements to certain cities, postcodes, specific third-party websites or even users who’ve previously visited your site. For a small extra cost, they will also be able to create custom animated ads that undoubtedly will make a splash for your brand.

SEM questions we are asked all the time

  1. What does PPC stand for?

    PPC stands for Pay-Per-Click. Can also be referred to as CPC which stands for Cost-per-click. PPC is one of the most common and cost-effective ways of paying for digital media. That is because the business only pays when a user clicks their ads.

  2. What does SEM stand for?

    SEM stands for Search Engine Marketing. The ads you see at the top of a google search results (SERPs) are examples of SEM ads. Most minor search engines such as Bing will also show paid ads in their results.

  3. What search engines do you work with?

    Google Ads (formally AdWords), is the largest SEM marketplace in the world, Bing also has a product for their search engine and their search engine partners like yahoo. Google Ads is where an advertiser can choose the search terms (keywords) they want their ads to show on.

  4. In SEM when you talk about goals, what do you mean?

    Goals can be macro conversions such as a purchase or a booking. They can also be micro-conversions such as tracking when a user visits a specific page on your website or requests a quote.

A solid digital marketing strategy never focuses on just one channel. Great paid search campaigns gets the best results when combined with working on organic search or more commonly know as SEO. Unlike SEM which allows you to pay to get to the top of Google, SEO takes a lot longer but when done well means your site can be in the free and trusted posions below ads on page one of Google search results. Have you considered SEO?

Time to organise an SEM expert

If you have scrolled this far you must be interested Get a callback